When You Speak… Do People Listen? Are you the E.F. Hutton of your message?
Robert Bell, CSP (Certified Speaking Professional) at RobSpeaks.com knows a thing or two about not only getting audiences to listen, but as his company motto says, to “Make ‘em say ‘Wow!’”.
As our guest on “Trend On”, I spoke with Rob about the National Speakers Association (NSA), his role as Board President of the Wisconsin chapter of NSA and about his Professional Speaking Services at FOCUS Consulting, LLC. Rob spent 25+ years in leadership roles and customer service as Personnel Development and Education Training Director for Dick’s Supermarkets, Inc. which inspired him to author the book: “Beyond Paper or Plastic – 8 Items or Less to Remarkable Service.” Rob applies lessons learned to engage your audience by delivering value and Fun!
I could relate to Rob — I feel like I’ve spent 25+ years IN the grocery store as the mother of 5 kids! I can say my children listened and were “Wow”-ed when I read “10 Items or Less”, a classic Golden Book by
Stephanie Calmenson because it was FUN and it was USEFUL CONTENT –who wouldn’t love practicing their counting skills going through the
grocery store with the challenge of getting into the Express Checkout Lane with no more than 10 or even 8 items… especially if time is of the essence?!
If you want ‘em to listen, the same lessons Rob learned apply no matter what the age or attention span of your audience.
Rob says what he gained from his tenure in the Supermarket industry is a “Can”-do (yes that’s a grocery store pun) approach for creating
customer loyalty which is the basis of his talk topics such as “Workplace Communication”, “Becoming a Positive Leader” and”Using Humor”. The secret to speaking success, even for subjects heavier than content-light, is the ageless art of storytelling.
According to Rob, taking life experiences and turning them into an anecdote or tie-in to points for a presentation is a skill even non-professional speakers can learn to utilize.
For Professional Speakers, The National Speakers Association exists to “grow the pie” as 1972 founder Cavett Roberts envisioned. For non-professionals, NSA provides resources to be successful speakers as more individuals find themselves in positions requiring public speaking in and outside of the work world. The 2012 NSA Convention is July 14-17 in Indianapolis. More info is available at: nsaspeaker.org
The local chapter of NSA in Wisconsin offers bi-monthly meetings, Speaker U (a mentoring program for speakers), and a Professional
Speakers Registry/Resource for finding and booking NSA affiliate Professional Speakers. More info at: wisconsinspeakers.com
Full interview at “Trend On” with Tamara Leigh at: